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It’s always encouraged to do your due diligence before investing in any stocks. But where exactly should you go to conduct your research?

There are endless websites that provide stock advice, but not all are trustworthy or created by experts. The websites listed below are all reputable and are some of the best stock advisor websites available.

 

Best Stock Advisor Websites & Services—Top Picks


Best Introductory Stock Newsletter
Stock Research + Recommendation
Best Multi-Strategy Stock Picking Service
Data-Driven Stock Picking Service
4.7
4.8
4.7
4.3
$99 for 1st year (50% discount)*
Premium: 7-day free trial, then $269/yr. ($30 discount)* Pro: $89 for 1 mo., then $2,149/yr. ($250 discount)**
$299 for 1st year (40% discount)*
$449/yr. ($50 discount)*
Best Introductory Stock Newsletter
4.7
$99 for 1st year (50% discount)*
Stock Research + Recommendation
4.8
Premium: 7-day free trial, then $269/yr. ($30 discount)* Pro: $89 for 1 mo., then $2,149/yr. ($250 discount)**
Best Multi-Strategy Stock Picking Service
4.7
$299 for 1st year (40% discount)*
Data-Driven Stock Picking Service

What Is a Stock Advice Website?


young generation z woman smiles while lying down and looking at her laptop.
DepositPhotos

Stock advice websites help you choose which stocks to invest in, while still letting you make your own final investment decisions. Top stock advice websites offer detailed screener criteria, characteristics for what they believe makes a great stock pick, exemplary performance compared to a relevant benchmark, and ownership of losing picks with detailed breakdowns of where they went wrong with that choice.

Motley Fool, and other top services, provide researched, vetted stock recommendations that go through extensive due diligence before reaching users.

What Is the Best Stock Advice Subscription?


If I could only recommend one stock advice website, I would choose Motley Fool Stock Advisor. Motley Fool has been around for nearly 30 years and has earned a well-respected reputation for their continued outperformance.

For reasons further laid out below, I think this stock advice subscription should get you all the long-term stock performance you need for your portfolio. Their long track record has earned them the top spot on this list.

Do you want to get serious about saving and planning for retirement? Sign up for Retire With Riley, Young and the Invested’s free retirement planning newsletter.

Who Has the Best Stock Picking Record?


It shouldn’t come as much of a surprise given my recommendation made above, but Motley Fool’s Stock Advisor has the best stock picking record of the services mentioned in this article.

motley fool stock advisor performance chart.
Motley Fool

Motley Fool cites a “time-weighted return.” That’s the same type of performance reporting you get out of mutual funds and other investment funds. It basically backs out inflows and outflows of cash to the portfolio, providing a more accurate representation of how the investments themselves performed.

As you can see in the chart, Motley Fool Stock Advisor has delivered a time-weighted return well more than four times the S&P 500.

1. Motley Fool Stock Advisor (Best Stock Advisor Service)


motley fool stock advisor homepage.
Motley Fool

Motley Fool Stock Advisor is an investment service dedicated to buy-and-hold investors. analysts provide recommendations for both “steady Eddies” and potential high-flying stocks with sound fundamentals—an ideal combination of holdings if you want to generate strong performance without risking extremely high volatility.

Importantly, Stock Advisor doesn’t just give you a list of tickers and call it a day—it also provides investment rationales and research for each pick to help educate you before you buy.

The service targets stocks across a variety of industries, such as energy, industrials, transportation, financial services, technology, and health care.

What do Stock Advisor subscribers get?

Motley Fool Stock Advisor service provides a lot of worthwhile resources to members:

  1. “Foundational Stocks”: 10 stocks that can serve as the foundation of your portfolio, whether you’re a new investor or experienced
  2. Two new stock picks each month
  3. Monthly analyst rankings of the service’s top 10 stocks based on their potential to beat the market over a five-year span
  4. A list of all the service’s active picks, “hold” recommendations, and closed positions
  5. Recommendations for stock and fixed-income exchange-traded funds (ETFs) you can use to build a diversified portfolio core
  6. Access to the GamePlan financial planning hub
  7. Access to Fool IQ, which provides essential financial data and news summaries about all U.S.-listed publicly traded stocks
  8. Access to a community of investors engaged in outperforming the market and talking shop

Sign up via our link to receive a discount on your first year’s subscription, or read more in our Motley Fool Stock Advisor review.

Read more in our Motley Fool Stock Advisor review.

2. Motley Fool Epic (Stock Picks for Any Investor)


motley fool epic signup page.
Motley Fool

Motley Fool Epic isn’t itself a stock-picking service—instead, it’s a bundled selection of four popular Motley Fool stock recommendation products, three of which you can only enjoy by becoming an Epic member:

  • Stock Advisor: Buy-and-hold stock picks designed to deliver consistent performance with less volatility. Stock Advisor is the only one of these services you can subscribe to individually. (See our Stock Advisor review.)
  • Rule Breakers: Stocks that have massive growth potential, whether they’re at the forefront of emerging industries or disrupting the status quo in long-established businesses. (See our Rule Breakers review.)
  • Hidden Gems: Stocks of medium-to-large businesses, selected by Fool CEO and co-founder Tom Gardner for their “all-in, visionary leadership teams.” More so than the other services, Hidden Gems is mindful of macroeconomic and market environments—and how they might dictate how aggressively you should invest.
  • Dividend Investor: This recommendation service revolves around producing equity income. Fool analysts target companies that deliver above-average yields and dividend growth, with the hope of producing both competitive total returns and an income stream that should carry you through retirement.

Epic members will get five new picks per month across the various services, can access all active recommendations, and also view Cautious, Moderate, and Aggressive strategies including specific stock allocations.

But Epic makes this list because it’s more than just a pile of recommendation services. Epic membership also unlocks access to a number of stock research and analysis tools, as well as other informational products, including:

  • Fool IQ+: Fool IQ, which comes with Stock Advisor, provides essential financial data and news summaries about all U.S.-listed publicly traded stocks. With Epic, you get Fool IQ+, which includes all the features in Fool IQ, as well as a much wider variety of financial analysis data (earnings coverage, insider trading data, analyst opinions, and more) and advanced charting options.
  • GamePlan+: GamePlan is a hub for retirement and financial planning. It includes exchange-traded fund (ETF) rankings; portfolio strategies (including stock, ETF, and mutual fund picks) with allocation recommendations; content about a variety of financial topics such as taxes, estate planning, and everyday finances; and a variety of tools, such as credit card interest and mortgage calculators. GamePlan is available when you sign up with Stock Advisor. However, GamePlan+, which you get through Epic, delivers a wider array of articles and tools, as well as more in-depth coverage.
  • Epic Opportunities: A members-only podcast from Motley Fool.

You can learn more by reading our Epic review, or sign up today at Motley Fool.

3. Seeking Alpha (Best for Investment Research + Stock Recommendations)


seeking alpha homepage.
Seeking Alpha

    Seeking Alpha Premium and Seeking Alpha Pro are all-in-one investing research and recommendation services that offer insightful analysis of financial and business news, stocks, and more—all designed to help you make better investing decisions. 

    Premium best caters to the needs of beginner and intermediate investors looking for an affordable but all-inclusive one-stop research-and-picks stop.

    Seeking Alpha Premium gives you unlimited access to thousands of active authors who deliver stock analysis, which is vetted by in-house editors before they’re read and discussed by millions of users. Seeking Alpha also provides you with stock research tools, real-time news updates, crowdsourced debates, and market data. Users can create their own portfolio of favorite stocks, see how they perform, and receive email alerts or push notifications about their investments.

    Pro, meanwhile, is an even more powerful stock subscription service that includes everything in Premium, as well as numerous other sources of stock ideas and investor tools.

    What do I get from Seeking Alpha Premium?

    A Seeking Alpha Premium subscription can help you manage your portfolio with a large investing community so you can better understand the stock market and manage your financial life.

    Whether you’re looking to invest on the go or dedicate time for more in-depth research and analysis, Seeking Alpha Premium provides a wealth of features that meet your needs:

    • Unlimited access to expert investor content
    • Seeking Alpha Quant Ratings (including S&P 500-beating “Strong Buy”-rated stocks)
    • ETF and stock screeners
    • A portfolio “health check”
    • Earnings calls transcripts
    • 10 years’ worth of financial statements
    • The ability to compare stocks side-by-side with peers
    • Access to dividend and earnings forecasts
    • And much, much more

    In addition to being able to read anything published on Seeking Alpha, you’ll also see authors’ ratings. That lets you know when you’re reading a piece written by someone with top marks or a poor track record.

    How has Seeking Alpha Premium performed?

    Among other things, a Seeking Alpha Premium subscription provides access to the service’s Stock Quant Ratings. The Quant Ratings involve an evaluation of each stock based on data such as financial statements, price performance, and analysts’ estimates of future profits and sales. All told, SA looks at 100 metrics for each stock, uses those metrics to compare it to all other stocks in the sector, then assigns ratings and associated scores. It also provides letter grades for five factors (value, growth, profitability, momentum, and earnings-per-share revisions).

    Have a look at the dramatic market outperformance seen by Seeking Alpha’s Quant “Strong Buy” recommendations compared to the S&P 500, as well as to stocks that enjoy “Strong Buy” ratings from Wall Street analysts:

    a chart of seeking alpha performance.
    Seeking Alpha

    What is Seeking Alpha Pro?

    A Seeking Alpha Pro subscription comes with all the features of Seeking Alpha Premium, as well as additional features including:

    • Instant access to investment ideas from Seeking Alpha’s top 15 analysts
    • The PRO Quant Portfolio for active traders (delivers new high-conviction ideas weekly)
    • Exclusive coverage of stocks that have no Wall Street analyst coverage
    • Short-selling ideas from SA analysts
    • Easy, real-time access to the day’s upgrades and downgrades

    The Pro Plan, as the features indicate, targets more advanced and professional investors. Premium is a better fit for most investors (and it’s much less expensive, too).

    Why subscribe to Seeking Alpha?

    You can read more in our Seeking Alpha review, but in short: Seeking Alpha distills down the relevant financial information for you, so you don’t have to—making it easy for anyone interested in self-directed investments to have a chance at outperforming the market.

    Want to try it out? If you use our exclusive links, you can enjoy a free seven-day trial and a discount on your first year’s subscription when you sign up for Premium, or a discount on your first year’s subscription when you sign up for Pro.

    Related: Best Seeking Alpha Alternatives [Competitors’ Sites to Consider]

    Do you want to get serious about saving and planning for retirement? Sign up for Retire With Riley, Young and the Invested’s free retirement planning newsletter.

    4. Seeking Alpha’s Alpha Picks (Best Data-Driven Stock Recommendation Service)


    seeking alpha picks signup homepage.
    Seeking Alpha

    Are you looking for a way to beat the market consistently? Seeking Alpha’s Alpha Picks might be a great option to consider.

    Alpha Picks is a stock selection service that provides you with two of the best stock picks each month that SA determines have the greatest chance for price upside. They base their selections on fundamentals such as valuation, growth, profitability, and momentum—not hype.

    The stock selection process relies on Seeking Alpha’s proprietary, data-driven computer Seeking Alpha Quant scoring system (available to Premium and Pro users) to screen and recommend stocks for more conservative “buy-and-hold” investors, but with a bit of modification. Namely, all recommendations must meet the following criteria:

    • Hold a Strong Buy Quant rating for a minimum of 75 days
    • Market cap greater than $500 million
    • Stock price greater than $10
    • Is a publicly traded common stock (no American Depository Receipts [ADRs])
    • Be the highest-rated stock at the time of selection that has not been previously recommended within the past year (Alpha Picks releases one pick at the start of the month, another in the middle).

    So far, so good: Since the service’s launch on July 1, 2022, Alpha Picks has outperformed the S&P 500 by 205 percentage points.

    If you sign up for the service, you can expect the following:

    • Access to all Alpha Picks on Day 1
    • Two new long-term stock picks to buy and hold delivered every month
    • Detailed explanations from Seeking Alpha behind why they rate each stock pick so highly
    • Notifications when new picks are added, and when a recommendation changes to Sell
    • Regular updates on current Buy recommendations

    This service is designed for busy professionals interested in building a portfolio that outpaces the market but without the time to commit to finding these opportunities. If you’re interested, you can use our exclusive link to sign up for a discounted first-year price.

     

    5. Morningstar Investor (Best for Fundamentals-Driven Investors)


    morningstar investor signup 1
    Morningstar

    Morningstar Investor is a rich platform of investment research tools designed for the buy-and-hold crowd, and it plugs investors into one of the world’s foremost sources for mutual fund and ETF data and analysis.

    Morningstar’s ratings are among the service’s most revered features. The original Star Rating—which measures a fund’s risk-adjusted past returns—has been around since 1985 and helped steer countless investors toward cheaper, better-constructed mutual funds and ETFs. But Morningstar doesn’t just look to the past. Its forward-looking Medalist Ratings use traits such as a fund’s parent organization, the managers responsible for making decisions, and fund strategies to determine a fund’s ability to outperform over the long term. You must be a Morningstar Investor subscriber to access Medalist Ratings.

    Morningstar also provides a wealth of information and comparable data points about mutual funds and ETFs—fees, risk, portfolio composition, performance, distributions, and more. Morningstar experts also provide detailed explanations and analysis of many of the funds the site covers.

    Stock owners shouldn’t feel left out—Morningstar also provides everything you need for stock research, including equity data, corporate financials, analysis, and even Star Ratings of publicly traded companies.

    With Morningstar Investor, you can also:

    • Seamlessly and securely link your external accounts to get a holistic view of your assets from one simple dashboard
    • Use Morningstar Portfolio X-Ray®, which evaluates what you hold from numerous angles—asset allocation, stock sector, valuation, fees, and more—and can identify any overlaps between accounts that might impact just how diversified you are (or aren’t!)
    • Set up stock and fund watchlists
    • Enjoy stock news and commentary that’s tailored to your holdings
    • Screen for securities that match your investing goals using a variety of performance and valuation metrics
    • Follow Morningstar authors so you can check out their latest articles, videos, and podcasts as soon as they’re posted

    With Morningstar Investor, you’ll enjoy a wealth of features, including Morningstar Portfolio X-Ray®, stock and fund watchlists, news and commentary, screeners, and more. And you can try it before you buy it. Right now, Morningstar Investor is offering a free seven-day trial and a discount on your first year’s subscription when you use our exclusive link.

     

    6. Zacks Investment Research (Best for Daily Trade Recommendations)


    zacks investment research sign up
    Zacks

    Zacks Investment Research also sits among the best stock market research websites, delivering a subscription-based service that you can use to improve your own due diligence or lean on for stock selection.

    The investment research site has a free service that provides general market data and information about the financial markets and business news. One of its popular features is the Bull and Bear of the Day, where the service selects two stocks and rates them as a Bull (strong buy) or Bear (strong sell) pick.

    However, the Zacks Premium service unlocks access to:

    • The Zacks #1 Rank List to develop your investment strategies
    • Focus List portfolio of long-term stocks
    • Custom stock screener
    • Equity research reports and more

    The Portfolio Tracker provides constant monitoring of your stocks to help you decide if you should buy, hold, or sell.

    If you want even more firepower, Zacks Investor Collection provides access to Zacks Premium and other services, including ETF Investor and Stocks Under $10. You can try the service for 30 days for just $1. After that, it’s $59/mo. or discounted to $495/yr. if paid upfront.

    Investors who desire even more information can get Zacks Ultimate. This plan provides even more exclusive services, including Black Box Trader, Blockchain Innovators, Marijuana Innovators, Options Trader, and more. After a $1 30-day trial, Zacks Ultimate costs $299 per month.

    Related: Zacks vs Motley Fool: Which Stock Picking Service is Better?

    Best Stock Advisors for Day Trading


    While this list primarily focuses on long-term investment-oriented stock subscriptions, you may also have interest in the best stock advisors for day trading.

    7. Trade Ideas (Best for Active Day and Momentum Traders)


    trade ideas homepage.
    Trade Ideas

    Trade Ideas is a powerful and versatile stock scanner with one of the most innovative top-tier plans among the research tools we review.

    The free, basic version of the service offers features such as PiP charts, technical indicators, “Stock Racing,” and trading tournaments, while a paid TI Basic plan adds on real-time data, up to 10 charts on-screen at once, real-time paper trading, in-app trading, and more.

    But where Trade Ideas really shines is its Premium tier, which opens up access to an exclusive artificial intelligence virtual research assistant (Holly) that constantly sifts through technicals, fundamentals, social media, earnings, and more to provide real-time stock trade recommendations. The AI assistant runs more than 1 million simulated trades each night and morning before the markets open with more than 60 proprietary algorithms to find you the highest-probability, most risk-appropriate opportunities to invest in stocks.

    Trade Ideas also allows you to build your own scanners and screeners with over 500 data points and indicators to choose from. You can backtest your trading strategies, and also forward-test them in the real-time trade simulator. This allows you to learn, test, and optimize, without risking your own money. It also provides access to real-time streaming trading ideas on simultaneous charts to learn how to trade into risk-reward balanced trades. Translation: You can invest and learn at the same time.

    Where Trade Ideas excels

    Where Trade Ideas excels is not only giving you the data and ideas you haven’t seen elsewhere, but also showing you how to manage your money. The AI-powered “smart risk” levels on every chart are suitable for both long-term investors and active traders. As the stock market evolves, TI’s software adjusts levels and the trading plan to match.

    The best part? You can learn how to do all of this without risking your principal through a real-time simulated trading environment.

    After you’ve grown comfortable with the service and trading, you can choose to go live with the trade ideas and start investing real money by connecting directly through a brokerage like Interactive Brokers or E*Trade. (The full list of available brokers you can use through the service is available on Trade Ideas’ site.)

    I’m a newsletter and alert aficionado, so I want to point out a couple of Trade Ideas products. For one, it has a standalone alert service in the form of a weekly Swing Picks newsletter. This gives you five new trade ideas in your inbox from the company’s model portfolio every Monday. Trade Ideas’ Standard and Premium subscriptions include these stock picks. Trade Ideas also has a free Trade of the Week newsletter highlighting one stock pick TI has identified for members.

    Trade Ideas is among the pricier products we review, but it offers exceptional value, especially in the Premium tier. Sign up for any of Trade Ideas’ tiers through our exclusive link, and you can enjoy a significant discount on paid tiers by using the code mentioned in the box below.

    8. Top Dog Trading


    top dog trading homepage.
    Top Dog Trading
    • Price: $150/mo.

    Top Dog Trading is an interactive trading course that teaches traders how to use various indicators and stock analysis tools in order to make more accurate trades. The program provides an overview of a variety of technical analysis techniques, such as drawing trend lines, identifying breakouts, reading candlesticks charts and understanding stop-loss orders.

    This course is for beginners or intermediate level stock traders who want great advice on what stocks are best to buy at the moment.

    Top Dog Trading also offers a video newsletter service that is delivered to your inbox three times per week. The newsletter reviews Top Dog’s personal stock picks as well as a variety of other subjects, such as market updates and trading tips for beginners.

    Make Young and the Invested your preferred news source on Google

    Simply go to your preferences page and select the ✓ box for Young and the Invested. Once you’ve made this update, you’ll see Young and the Invested show up more often in Google’s “Top Stories” feed, as well as in a dedicated “From Your Sources” section on Google’s search results page.

    Should You Buy Recommendations From These Services?


    If you have serious interest in investing with these stock advice services, I suggest starting small and cautiously with their recommendations. Consider following along with a paper trading account available through free stock apps. These accounts allow you to place trades without placing actual trades and putting your money at risk.

    Apps like Webull, a trading app like Robinhood, offer this functionality for free. By a free paper trading service, you can test the recommendations of the advice services and how they perform relative to the market.

    Do you want to get serious about saving and planning for retirement? Sign up for Retire With Riley, Young and the Invested’s free retirement planning newsletter.

    Always Perform Your Own Due Diligence


    I recommend several services here because you should never let one single source represent your stock investing choices. If you find an interesting stock pick, research it more on your own. Only after performing your own due diligence should you invest.

    Consider pairing some of the best investment research sites to your subscription to get more in-depth and objective views of the stocks recommended. You can also combine these subscriptions with the best investing apps for beginners, allowing you to invest in the market with ease.

    Best Stock Advice Services, Subscriptions & Sites


    The internet is filled with people who give others stock advice, despite knowing very little about investing. Stick with experts’ opinions when researching stocks you’re considering purchasing.

    The websites above use professional analysts to choose investment recommendations and have proven themselves trustworthy over the years. Just remember that stock trading is never without some risk. For that reason, stocks should only be a portion of your well-balanced investment portfolio.

     
    About the Author

    Riley Adams is the Founder and CEO of WealthUpdate and Young and the Invested. He is a licensed CPA who worked at Google as a Senior Financial Analyst overseeing advertising incentive programs for the company’s largest advertising partners and agencies. Previously, he worked as a utility regulatory strategy analyst at Entergy Corporation for six years in New Orleans.

    His work has appeared in major publications like Kiplinger, MarketWatch, MSN, TurboTax, Nasdaq, Yahoo! Finance, The Globe and Mail, and CNBC’s Acorns. Riley currently holds areas of expertise in investing, taxes, real estate, cryptocurrencies and personal finance where he has been cited as an authoritative source in outlets like CNBC, Time, NBC News, APM’s Marketplace, HuffPost, Business Insider, Slate, NerdWallet, Investopedia, The Balance and Fast Company.

    Riley holds a Masters of Science in Applied Economics and Demography from Pennsylvania State University and a Bachelor of Arts in Economics and Bachelor of Science in Business Administration and Finance from Centenary College of Louisiana.